{"code":0,"success":true,"msg":"成功","data":{"content":"{\"children\":[{\"type\":\"title\",\"blockId\":\"8e2492329b414338e01eb189cf018f96\",\"update\":\"500031657_2026-04-17T08:23:36.136Z\",\"children\":[{\"au\":\"500031657\",\"text\":\"交易模式总览\"}]},{\"blockId\":\"875dff4c6da0d7fcdfcf74418c2aaf37\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"block-quote\",\"children\":[{\"blockId\":\"35a0a44ef49565a16cbbc691b8f43edb\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"color\":{\"color\":\"#8C8C8C\"},\"text\":\"适用对象：品牌主 / 代理商 / 创作者 · 版本 2026.04 · 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 \"},{\"bold\":true,\"au\":\"500046170\",\"text\":\"精准撮合：\"},{\"au\":\"500046170\",\"text\":\"平台智能匹配或品牌自主选择，连接品牌与最合适的创作者\"}]},{\"blockId\":\"a8563e1ff57ec101ca2ab5b5220b8f2b\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"level\":1,\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"💰  \"},{\"bold\":true,\"au\":\"500046170\",\"text\":\"成本可控：\"},{\"au\":\"500046170\",\"text\":\"从一口价到效果分成，多种结算方式适配不同预算层级\"}]},{\"blockId\":\"fc64eccd5e7bfb51c6e1e5d01b36ce3f\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"level\":1,\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"📊  \"},{\"bold\":true,\"au\":\"500046170\",\"text\":\"数据透明：\"},{\"au\":\"500046170\",\"text\":\"全链路数据可视化，从内容发布到转化效果全程可追踪\"}]},{\"blockId\":\"33dd9773b15b1d5a3917652e3da40c2d\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"level\":1,\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"🔒  \"},{\"bold\":true,\"au\":\"500046170\",\"text\":\"合规保障：\"},{\"au\":\"500046170\",\"text\":\"平台化交易，内容合规审核，规避商业合作风险\"}]},{\"blockId\":\"4570717d22ef8d2f81300d566f90e126\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"level\":1,\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"🔄  \"},{\"bold\":true,\"au\":\"500046170\",\"text\":\"生态联动：\"},{\"au\":\"500046170\",\"text\":\"交易内容与社区生态、广告平台深度打通，放大内容价值\"}]},{\"level\":1,\"blockId\":\"8cfadfd088f8f8a6e5feb51892c1429c\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"text\":\"\"}]},{\"blockId\":\"9bb80c04d19738be3fbdf6a1d43f67e2\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"au\":\"500046170\",\"text\":\"蒲公英平台目前提供\"},{\"au\":\"500046170\",\"comment7650054014963345161\":1,\"text\":\" 9\"},{\"bold\":true,\"au\":\"500046170\",\"comment7650054014963345161\":1,\"text\":\" 种交易模式 能力对比图\"}]},{\"url\":\"https://xhs-doc.xhscdn.com/104004dg32197cq2672093pksho?imageView2/2/w/1600\",\"width\":2922,\"height\":1628,\"align\":\"center\",\"ext\":\"png\",\"au\":\"500046170\",\"level\":1,\"blockId\":\"94bdbaa01f58f59a92431d63b215f998\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"key\":\"104004dg32197cq2672093pksho\",\"size\":511440,\"type\":\"image\",\"id\":\"2caf9069-0b3b-40c9-8961-e4c856dc80a8\",\"children\":[{\"text\":\"\"}]},{\"level\":1,\"blockId\":\"18d83adcf4401c31e4525b6e6a730000\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"text\":\"\"}]},{\"blockId\":\"eee59405427a069f68d32a5735bc33a3\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"bold\":true,\"au\":\"500046170\",\"text\":\"如何选择交易模式？\"}]},{\"blockId\":\"c496b89cdf10eb78eda4262e6a97f7e3\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"bold\":true,\"au\":\"500046170\",\"text\":\"① 按客户诉求\"}]},{\"blockId\":\"01e9b53948f677c28f1e5abe519e4091\",\"level\":1,\"au\":\"500046170\",\"headerRow\":true,\"colWidth\":[255,369,171,230],\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"table\",\"children\":[{\"blockId\":\"46fcd51bf66e9f3f194c1d4b6c2aa259\",\"update\":\"500031657_2026-05-28T07:18:59.524Z\",\"au\":\"500046170\",\"type\":\"tr\",\"children\":[{\"xId\":\"53b054da87642def59005463ebd96e1e\",\"yId\":\"217a0e3500fdaba1d7db6623987d8f75\",\"blockId\":\"4da551142cb1f95c3d483ed1ef20abb3\",\"au\":\"500046170\",\"width\":255,\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"td\",\"children\":[{\"blockId\":\"61a24b65ce2a43068cfacd8505cbb154\",\"update\":\"500031657_2026-05-28T07:18:59.524Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"0bee8215bd6fb40189bd12976017893b\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"客户诉求\"}]}]}]},{\"xId\":\"ac5e9d7cfbeeaa13b12fb9f4d00878ea\",\"yId\":\"217a0e3500fdaba1d7db6623987d8f75\",\"blockId\":\"0d44d437d3fbcad81c7dbe9d2e7bfff0\",\"au\":\"500046170\",\"width\":369,\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"td\",\"children\":[{\"blockId\":\"646d287994c6d6f501983cd6fb261c56\",\"update\":\"500031657_2026-05-28T07:18:59.524Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"f0482e682dcc154fc88f71189528f333\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"推荐模式\"}]}]}]},{\"xId\":\"bb02da1293d5c04cccc39ae81d013f33\",\"yId\":\"217a0e3500fdaba1d7db6623987d8f75\",\"blockId\":\"458137c773f894078a5a96d4515759cc\",\"au\":\"500046170\",\"width\":171,\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"td\",\"children\":[{\"blockId\":\"93a79652ed3d01fa94f35ec6012d3c46\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"align\":\"left\",\"blockId\":\"f07c3dd7d4225899f6523dc42a7cdcb0\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"说明\"}]}]}]},{\"xId\":\"6e9d45b294e6c949fd411a63539ff607\",\"yId\":\"217a0e3500fdaba1d7db6623987d8f75\",\"blockId\":\"659aab34ac6a1cc561eab25daf77c8c0\",\"au\":\"500046170\",\"width\":230,\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"td\",\"children\":[{\"blockId\":\"89f83bc4501b1f1ca672c4b59005b127\",\"update\":\"500031657_2026-05-28T07:18:59.524Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"f4e9b01f7f3dc28e5b5791138366130c\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"交付物\"}]}]}]}]},{\"blockId\":\"d3977e9093170d7add92578a4fc1c887\",\"update\":\"500031657_2026-05-28T07:18:59.524Z\",\"au\":\"500046170\",\"type\":\"tr\",\"children\":[{\"xId\":\"53b054da87642def59005463ebd96e1e\",\"yId\":\"77763526e60232b540c66f32b2448421\",\"blockId\":\"58530b71eb4df9ea887f16433143ba21\",\"width\":394,\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"td\",\"children\":[{\"blockId\":\"33c7a6a42670e407ee8e8f719630c656\",\"update\":\"500031657_2026-05-28T07:18:59.524Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"66fbc2217e0809d1be91179616926306\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"bold\":true,\"au\":\"500046170\",\"text\":\"”我想找到特定的人合作内容“\"}]}]}]},{\"xId\":\"ac5e9d7cfbeeaa13b12fb9f4d00878ea\",\"yId\":\"77763526e60232b540c66f32b2448421\",\"blockId\":\"501245315cf38811cd4d3ea983e47133\",\"width\":399,\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"td\",\"children\":[{\"blockId\":\"73798ad1a11d50455f5a60cd62e69a69\",\"update\":\"500031657_2026-05-28T07:18:59.524Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"b34decab5147c22ab3046e30b70d4fef\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"定制合作 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需要品牌有明确的博主选择和创意方向\"}]}]}]}]},{\"blockId\":\"b3fa563f92e3611a068b7aad2fc247fe\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"tr\",\"children\":[{\"xId\":\"98f1a108ee170914105b6e5b8e42a712\",\"yId\":\"ead7fd9860e09d3a1ae435fa5ac05672\",\"blockId\":\"98014cb74f3028dd5b797185dcb08044\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"width\":210,\"au\":\"500046170\",\"type\":\"td\",\"children\":[{\"blockId\":\"b34a1d54bdf2b9dea99b42856e8e7434\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"8fb1c193de50448d5d997abc7efd6873\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"✅ 内容合规有保障\"}]}]}]},{\"xId\":\"1b9e9e28bf880b254e3361be1a1aaa21\",\"yId\":\"ead7fd9860e09d3a1ae435fa5ac05672\",\"blockId\":\"883642edafe7e93aa7369ff745239531\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"width\":294,\"au\":\"500046170\",\"type\":\"td\",\"children\":[{\"blockId\":\"a75e49ab54bd738b66b3fa02ed95bcf6\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"d99d9f068a01e3fd7a5562474ce6f405\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"⚠️ 周期相对较长（沟通→审核→发布）\"}]}]}]}]}]},{\"blockId\":\"4246afba662323f04cfdbabef6dee8c7\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"au\":\"500046170\",\"text\":\"创作者视角 — 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种收联动 \"}]},{\"blockId\":\"93e1d2e1adb253c9a06a6775587244ce\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"bold\":true,\"au\":\"500046170\",\"color\":{\"color\":\"#FF2442\"},\"text\":\"定位：种收一体 · CPT+CPS \"}]},{\"blockId\":\"1c45e4d737da7b616bc361803e99327c\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"au\":\"500046170\",\"text\":\"模式概述\"}]},{\"blockId\":\"e939c50c7c03feff5f87bf1210a0de75\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"level\":1,\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"蒲公英全新推出【笔记一口价+ \"},{\"bold\":true,\"au\":\"500046170\",\"text\":\"直播带货佣金\"},{\"au\":\"500046170\",\"text\":\"】双合作结算模式。支持\"},{\"bold\":true,\"au\":\"500046170\",\"text\":\"品牌/代理\"},{\"au\":\"500046170\",\"text\":\"一键邀约创作者同步开展「笔记 + 直播」合作，通过打造「内容种草 - 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30 天后，若曝光数据未达到约定标准，将自动启动退款流程。退款金额 = 30天退款曝光 / 1000 × 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品牌共创样式，提升品牌官方感\"}]}]}]},{\"xId\":\"758c3fca844a9df06863ec89edd1a00b\",\"yId\":\"2b9d25136393f931e116beff8991054c\",\"blockId\":\"a5e459dab9a289e651be458ebb6a444f\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"width\":336,\"au\":\"500046170\",\"type\":\"td\",\"children\":[{\"blockId\":\"f84198eb8ef8a94072d65271588bd955\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"7cf433fe3a6a86a155c6242e59bc28e9\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"⚠️ 发布后不建议修改笔记，会影响曝光达成效率\"}]}]}]}]},{\"blockId\":\"a337325fad44d4cb97e9e6b3791178b2\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"tr\",\"children\":[{\"xId\":\"ad1912a6377949f03732bd2d34ff679b\",\"yId\":\"a19e6ce0048b775ca957e63aaf654fb5\",\"blockId\":\"ab2b05168c0189337cca5f3888aaf3a7\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"width\":242,\"au\":\"500046170\",\"type\":\"td\",\"children\":[{\"blockId\":\"ed6f77ffc437f8ef5b8cdd5d80036a6b\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"8988db56b70249a8c8af5c614ec645c1\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"✅ 不收取10%服务费\"}]}]}]},{\"xId\":\"758c3fca844a9df06863ec89edd1a00b\",\"yId\":\"a19e6ce0048b775ca957e63aaf654fb5\",\"blockId\":\"5ee04aa4c39780afca5b2e491a77dfcc\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"width\":336,\"au\":\"500046170\",\"type\":\"td\",\"children\":[{\"blockId\":\"53ede75ef7b579b9cf5a5b154a3ffc94\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"b2c3c9fce3e22ff7ac6289313e267a13\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"⚠️ 部分行业禁止投放（详见蒲公英帮助中心）\"}]}]}]}]},{\"blockId\":\"ed8a85ab2155a2b772653100d7e7aeb6\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"tr\",\"children\":[{\"xId\":\"ad1912a6377949f03732bd2d34ff679b\",\"yId\":\"9dbaa1fe8121ad00b8d4d7fdac861966\",\"blockId\":\"bb1939a53e27bc1dcef30e179e8a4bb8\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"width\":242,\"au\":\"500046170\",\"type\":\"td\",\"children\":[{\"blockId\":\"e4e5d84fbc5384b62c92c2d4570ee161\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"aeffd9bc010a3d170fc9131d7985499c\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"✅ 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明星费用归属平台，明星本人不获收益\"}]}]}]}]},{\"blockId\":\"c26d61fc16dcbc1075af56527a42d4b9\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"tr\",\"children\":[{\"xId\":\"ad1912a6377949f03732bd2d34ff679b\",\"yId\":\"d33ef4e36ef5718223cb220a84e224ec\",\"blockId\":\"56d73aa1bd364159f64203aebbdaa6b3\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"width\":242,\"au\":\"500046170\",\"type\":\"td\",\"children\":[{\"blockId\":\"f24cab7e518634a94b0e998610164801\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"4b0715aa5706480478288d903f31fc63\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"✅ 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真实体验测评，用户信任度高\"}]}]}]},{\"xId\":\"774fef8db5a70c8c31233898608f6f63\",\"yId\":\"faad7626badf05bf715a547141598604\",\"blockId\":\"3f8e5a11ac6324f27b92b993e5952486\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"width\":280,\"au\":\"500046170\",\"type\":\"td\",\"children\":[{\"blockId\":\"891e0d0d8bf492f8424efc823c15f5e7\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"486693362e118b2bdec3b6c59ec42be3\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"⚠️ 博主粉丝层级受限（15w以下）\"}]}]}]}]},{\"blockId\":\"1f9945e965cac0f7acce9c6326ac78f8\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"tr\",\"children\":[{\"xId\":\"5d3decb5995c070fbdf37c91dea9fd1f\",\"yId\":\"d8c4ed14047fb954acf597d9e404dc69\",\"blockId\":\"4d63be98af829fbd7c8d6a926a581253\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"width\":242,\"au\":\"500046170\",\"type\":\"td\",\"children\":[{\"blockId\":\"1a1955bb0325051dfdfbdfa31027480d\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"e037915d7fe4e25cad9ac7e6228e3147\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"✅ 效果结算模式更灵活\"}]}]}]},{\"xId\":\"774fef8db5a70c8c31233898608f6f63\",\"yId\":\"d8c4ed14047fb954acf597d9e404dc69\",\"blockId\":\"bbdf0eed0d95a46b5818acf5b0e5c857\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"width\":280,\"au\":\"500046170\",\"type\":\"td\",\"children\":[{\"blockId\":\"66ef2acc4f3395291f70b83bc515cb0a\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"30855fa4cf82cbabadf86fe0deaac320\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"/\"}]}]}]}]}]},{\"blockId\":\"82e01f8514a4c05158ef2d9b3514453b\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"au\":\"500046170\",\"text\":\"创作者视角 — 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以下的成长期博主。可以获得品牌寄样、积累商业合作经验，同时通过效果结算获得额外收益。\"}]}]},{\"level\":1,\"blockId\":\"521aa0aa487271249b97626c64769758\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"text\":\"\"}]},{\"blockId\":\"360294b2480db83598341d2047949d3a\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"au\":\"500046170\",\"text\":\"合作流程\"}]},{\"blockId\":\"6a398aa57b4013b86452b416a3d17380\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"url\":\"https://xhs-doc.xhscdn.com/104004dg321962djan403q65lq4?imageView2/2/w/1600\",\"width\":612,\"height\":342,\"align\":\"left\",\"ext\":\"png\",\"level\":1,\"key\":\"104004dg321962djan403q65lq4\",\"size\":307729,\"type\":\"image\",\"id\":\"7ba93c5f-4caa-4371-bba4-01a22ba6fd3a\",\"children\":[{\"text\":\"\"}]},{\"blockId\":\"bfff761f3a5db074e2dede40a869f2e7\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"url\":\"https://xhs-doc.xhscdn.com/104004dg32196ihiv700atq3he8?imageView2/2/w/1600\",\"width\":608,\"height\":340,\"align\":\"left\",\"ext\":\"png\",\"level\":1,\"key\":\"104004dg32196ihiv700atq3he8\",\"size\":546940,\"type\":\"image\",\"id\":\"14a6acac-c733-4bf9-85c9-4bd2ec5322ca\",\"children\":[{\"text\":\"\"}]},{\"level\":1,\"blockId\":\"bd79bf21f038a333fe0fff586836fe24\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"text\":\"\"}]},{\"blockId\":\"d8320f92ef77c3a758f4818f4a15d926\",\"update\":\"500046170_2026-06-12T07:40:50.939Z\",\"au\":\"500046170\",\"type\":\"h3\",\"children\":[{\"au\":\"500046170\",\"text\":\"2.7 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超级玩家\"},{\"href\":\"https://pgy.xiaohongshu.com/help/detail?id=bba28cde606410be77f5fce1b135ea63&userType=4\",\"isNormal\":true,\"editStatus\":5,\"au\":\"500046170\",\"type\":\"link\",\"title\":\"\",\"children\":[{\"au\":\"500046170\",\"text\":\" \"}]}]},{\"blockId\":\"ddf4c22137650e52cee27df041722c6b\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"bold\":true,\"au\":\"500046170\",\"color\":{\"color\":\"#FF2442\"},\"text\":\"定位：UGC声量 · 话题投稿 · 规模原生内容\"}]},{\"blockId\":\"c5175601c1ce05410a1f9628ba1e43ce\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"au\":\"500046170\",\"text\":\"模式概述\"}]},{\"blockId\":\"2890b337747ad577dffa064b354ed976\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"品牌设置奖金池和指定话题，全量用户通过发布带话题的笔记参与投稿，品牌根据内容数据表现分配奖金。UGC 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复用已有内容，降低素材生产成本\"}]}]}]},{\"xId\":\"2d1657c76fc8a33b323c6c585bde7f22\",\"yId\":\"7dbf337f1f65219e08c93cbf5c3799f6\",\"blockId\":\"e0b2e65f013732e9cf5b5ef5c6d46ffe\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"width\":322,\"au\":\"500046170\",\"type\":\"td\",\"children\":[{\"blockId\":\"ae3fa0b300775b5c6c1559769bc706d7\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"091db054af3385c80f11bc4bb9be4487\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"⚠️ 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按消耗分成，成本与实际效果挂钩\"}]}]}]},{\"xId\":\"2d1657c76fc8a33b323c6c585bde7f22\",\"yId\":\"f8b10f3b752b5ae681f9bbd1bb74dd28\",\"blockId\":\"aee1372d09b9cba8b5cbeeb53970528e\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"width\":322,\"au\":\"500046170\",\"type\":\"td\",\"children\":[{\"blockId\":\"f06daa217cd50af18adaedd7fa209e22\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"46a58dd776a05230fb22308d1e7bb6a9\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"⚠️ 需要创作者完成授权才可发起\"}]}]}]}]},{\"blockId\":\"3a9e8b38397254cc0fc4f701ad975f1d\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"tr\",\"children\":[{\"xId\":\"094ed3d00562482202df2743eac1dd6c\",\"yId\":\"83df661e51b13210eaab02b12b9dd2a2\",\"blockId\":\"8cf793cb1a929299e19814df1a13245d\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"width\":256,\"au\":\"500046170\",\"type\":\"td\",\"children\":[{\"blockId\":\"0c502d412619f7ca6c208b969be6e5ad\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"f01cce8b038cb9691b1b20f8e3a809aa\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"✅ 双向发起，灵活性高\"}]}]}]},{\"xId\":\"2d1657c76fc8a33b323c6c585bde7f22\",\"yId\":\"83df661e51b13210eaab02b12b9dd2a2\",\"blockId\":\"1117fe85c973e3a6691cc406f59b78c3\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"width\":322,\"au\":\"500046170\",\"type\":\"td\",\"children\":[{\"blockId\":\"3b9ad2dd18c69e00dd4fa3d2e6caad65\",\"update\":\"500031657_2026-06-09T03:09:43.570Z\",\"au\":\"500046170\",\"type\":\"table-cell-block\",\"children\":[{\"blockId\":\"24d0a05b75541c894545330eef0f368a\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"/\"}]}]}]}]}]},{\"blockId\":\"59b74843fefc6f33f156f840dc97e76f\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"au\":\"500046170\",\"text\":\"创作者视角 — 适合谁？\"}]},{\"blockId\":\"1b949e7a8c03fc4f20652c86db662a9a\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"block-quote\",\"children\":[{\"blockId\":\"1e6df8149707b15e48a0fb55ae3e789f\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"适合粉丝 1w 以下的创作者，通过内容授权获得持续分成收益。即使没有蒲公英博主身份，只要笔记质量高被品牌选中，也能获得持续回报。\"}]}]},{\"level\":1,\"blockId\":\"6df631a783bdbd62c540abfad352224a\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"text\":\"\"}]},{\"blockId\":\"eb93b411ce2e7ae6970af80a996d3bd0\",\"update\":\"500046170_2026-06-12T07:41:00.075Z\",\"au\":\"500046170\",\"type\":\"h2\",\"children\":[{\"au\":\"500046170\",\"text\":\"三、常见问题 FAQ \"}]},{\"blockId\":\"303e588693dd95bab76e061a2a24e5d6\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"au\":\"500046170\",\"text\":\"Q1：博主如何加入蒲公英平台？\"}]},{\"createTime\":1781166047573,\"blockId\":\"fe51ec868595318dabc8cdd8dee804c3\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"columns\",\"children\":[{\"ratio\":0.2,\"createTime\":1781166047573,\"blockId\":\"fc71a0bd2287d7e4e4af7e7f732133ec\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"column\",\"children\":[{\"level\":1,\"blockId\":\"2671c57f3b37ac8b8d6b9e8801810a1b\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"第一步：打开小红书 App，点击首页左上角「三」（菜单）\"}]},{\"level\":1,\"blockId\":\"f934098f0ad1f85d457b2154ab780462\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"url\":\"https://xhs-doc.xhscdn.com/104004dg32194epoa740bombdvg?imageView2/2/w/1600\",\"width\":572,\"height\":1082,\"align\":\"center\",\"ext\":\"png\",\"key\":\"104004dg32194epoa740bombdvg\",\"size\":693714,\"type\":\"image\",\"id\":\"c00c0d55-88ac-453c-9016-499c83e0fc60\",\"children\":[{\"text\":\"\"}]}]},{\"ratio\":0.2,\"createTime\":1781166047574,\"blockId\":\"aa98454e58256e60cdca303134932d9c\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"column\",\"children\":[{\"level\":1,\"blockId\":\"f7868381bd8ea44aef01228f2986ff29\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"第二步：点击【创作者中心】\"}]},{\"blockId\":\"60837242222ee478ceb3eb51fa665ee7\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"level\":1,\"url\":\"https://xhs-doc.xhscdn.com/104004dg32194etmcn2062earq8?imageView2/2/w/1600\",\"width\":1080,\"height\":2337,\"align\":\"center\",\"ext\":\"png\",\"key\":\"104004dg32194etmcn2062earq8\",\"size\":438633,\"type\":\"image\",\"id\":\"d7fd1bd3-a2fa-4b0f-abfb-8430aeebcec5\",\"children\":[{\"text\":\"\"}]}]},{\"ratio\":0.2,\"createTime\":1781166123371,\"blockId\":\"0f5f8a589bde3a222a339e31a38303a6\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"column\",\"children\":[{\"level\":1,\"blockId\":\"2ac3d125a77581a2b46ba5ab53bf21e7\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"第三步：点击【全部服务】\"}]},{\"blockId\":\"a406e54257388f8970a45e3cc78c549f\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"level\":1,\"url\":\"https://xhs-doc.xhscdn.com/104004dg32194f9hbmu08nnkkgg?imageView2/2/w/1600\",\"width\":498,\"height\":1074,\"align\":\"center\",\"ext\":\"png\",\"key\":\"104004dg32194f9hbmu08nnkkgg\",\"size\":174438,\"type\":\"image\",\"id\":\"f16cffd6-8c1a-4360-bc2c-8c07a067c085\",\"children\":[{\"text\":\"\"}]},{\"level\":1,\"blockId\":\"42c81adb43f784b271d1ad63e64b1f27\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"text\":\"\"}]}]},{\"ratio\":0.2,\"createTime\":1781166047574,\"blockId\":\"a9607218f8b17f68501c5eb929db478f\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"column\",\"children\":[{\"level\":1,\"blockId\":\"6f5e8dd2c94c2ab4e250a091019d7f8a\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"第四步：点击【博主合作】\"}]},{\"blockId\":\"94514f87faa5d5ab805abc387da6153b\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"level\":1,\"url\":\"https://xhs-doc.xhscdn.com/104004dg32194feqjmu00vqdqrg?imageView2/2/w/1600\",\"width\":504,\"height\":1082,\"align\":\"center\",\"ext\":\"png\",\"key\":\"104004dg32194feqjmu00vqdqrg\",\"size\":108536,\"type\":\"image\",\"id\":\"d412e422-a7ed-484f-afb5-d0f5bbfce247\",\"children\":[{\"text\":\"\"}]}]},{\"ratio\":0.2,\"createTime\":1781166136971,\"blockId\":\"0eab4836db14ca8f6ca948a3371bc3fd\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"column\",\"children\":[{\"level\":1,\"blockId\":\"8e846b8619b5813671e5283c660ddd6a\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"第五步：各项条件达标后，在该页面完成开通\"}]},{\"blockId\":\"03d9e973e0a48f734de681ee6e3ae069\",\"au\":\"500046170\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"level\":1,\"url\":\"https://xhs-doc.xhscdn.com/104004dg32194fk4f740f7m0q30?imageView2/2/w/1600\",\"width\":556,\"height\":1184,\"align\":\"center\",\"ext\":\"png\",\"key\":\"104004dg32194fk4f740f7m0q30\",\"size\":367300,\"type\":\"image\",\"id\":\"e3cbe8f7-c9b4-4d5f-8c46-e17c72834170\",\"children\":[{\"text\":\"\"}]}]}]},{\"blockId\":\"33d2381bce14bd487074190f87a59247\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"text\":\"\"}]},{\"blockId\":\"7a2a316bfa08bec8be2fffcb06887581\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"au\":\"500046170\",\"text\":\"Q2：品牌主如何开始使用蒲公英？\"}]},{\"blockId\":\"b0dcc927421e501167f2145a6da3af71\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"A：品牌主自行在平台操作下单，完成\"},{\"bold\":true,\"au\":\"500046170\",\"text\":\"专业号申请\"},{\"au\":\"500046170\",\"text\":\"后即可登录蒲公英。\"},{\"viewType\":\"text\",\"href\":\"https://pgy.xiaohongshu.com/help/detail?id=c4e10279f2ce851959aa47e3eca8f449&userType=4\",\"au\":\"500046170\",\"editStatus\":1,\"status\":-1,\"title\":\"小红书蒲公英\",\"origin\":\"小红书蒲公英\",\"configVersion\":\"v1\",\"type\":\"link\",\"children\":[{\"text\":\"\"}]}]},{\"blockId\":\"b0e46dee4e651d264ddcfb5e98383644\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"au\":\"500046170\",\"text\":\"Q3：各交易模式是否可以组合使用？\"}]},{\"blockId\":\"865911d16f5d73682297673f680e5f2a\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"A：可以。品牌通常会根据营销节奏组合多种交易模式，例如：定制商单打造标杆内容 + 批量商单规模铺量 + 众测招募获取长尾内容。\"}]},{\"blockId\":\"4eb24fe7f7002e4e42b2db30cc5632c2\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"au\":\"500046170\",\"text\":\"Q4：内容发布后，品牌能否要求修改？\"}]},{\"blockId\":\"cb3b6ed7427dba14f64152aa641639fa\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"A：内容审核阶段品牌可以提出修改意见。发布后的修改需要与博主协商。\"}]},{\"blockId\":\"f9933041cade76e60ec0477350ce0d0a\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"au\":\"500046170\",\"text\":\"Q5：种收联动的 CPS 佣金如何设置？\"}]},{\"blockId\":\"b73831e7adf4051708f221cf96a5e506\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"A：品牌在创建合作时可自主设置佣金比例，博主接单后即按此比例获得销售分成。\"}]},{\"blockId\":\"0ca87c999fb29bdee6b3d3be95f38109\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"au\":\"500046170\",\"text\":\"Q6：合作广场的分成比例如何确定？\"}]},{\"blockId\":\"9e6331790ca3efc6ba2be95bd31bdb30\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"A：由品牌方确定分成比例，按投广消耗*分成比例与创作者结算。具体比例由品牌根据素材价值和投广预算确定，其中千粉+作者必须满足分成比例≥3%；千粉-作者可设置分成比例为0 。\"}]},{\"blockId\":\"483710b0dae22810a61117a742dc863b\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"h4\",\"children\":[{\"au\":\"500046170\",\"text\":\"Q7：超级玩家参与投稿有粉丝门槛吗？\"}]},{\"blockId\":\"aa930deec9f1e89535e4764151314c2c\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"text\":\"A：无门槛。全量用户均可参与，不限粉丝层级、不限是否蒲公英博主。\"}]},{\"blockId\":\"84cde1e502e17d3daad9cd53889396ac\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"hr\",\"children\":[{\"text\":\"\"}]},{\"blockId\":\"062974bd8dc2319a039151e016dc1985\",\"update\":\"500046170_2026-06-12T07:39:08.952Z\",\"au\":\"500046170\",\"type\":\"paragraph\",\"children\":[{\"au\":\"500046170\",\"color\":{\"color\":\"#8C8C8C\"},\"text\":\"* 本文档基于蒲公英平台 2026 年最新产品规则整理，具体政策可能随平台调整而变化，请以蒲公英平台官方信息为准。\"}]}]}","updateTime":1792487124142,"shortcutId":"365934c681f69e354bd38835492e1e8f","title":"交易模式总览"}}